Wednesday, 27 March 2013

INSPIRATIONAL: My Top 11 List of Photography Books for Students

Over the course of three years undertaking the Bachelor of Arts (Photography) degree at RMIT, I scowered every nook and cranny of the Swanston St Library (between the Dewey decimal numbers of 770 and 780), looking for photographic gold. The kind of stuff that would turn my flailing amber tinged candle wick of a knowledge base, into an accelerant fuelled bonfire that even Jonathan Storm would quip wasn’t half bad.
 
I came across the good, the bad and the questionable as to why it was ever published. As an ode to Spinal Tap detailed below, for your future reading pleasure (and hopefully take prime position in your photographic pool room) and without further ado is my top eleven:    



Photography by Barbara London, John Upton and Jim Stone [link] (now in it’s 11th incarnation and fresh off the press for 2013) is THE introduction to photography tome that makes any other digital photography for dummies guide et al seem like a TMZ spot on Jason Russell. Like any good tome it covers pretty much everything you can think of in photography history, equipment, composition , colour theory, lighting, photographic genres in enough detail to get your feet wet, point you in the right direction to take your learning to the next level and never lead you astray. Peppered throughout with interviews from the best in the business and unlike most how to photography books where the author just ends up using their (often inferior images) to make a point, London, Upton and Stone opted to actually pay some usage fees to have amazing shots all throughout the book. One of my credos is learn from the best or teach yourself. This book is the celluloitic incarnation of that credo.


You pretty much have to be a particle physicist to fundamentally understand light. Light, Science and Magic: An introduction to photographic lighting (4th edition) by Fil Hunter, Steven Biver and Paul Fugua [link] will bring you as close to particle physicist, as you will ever need, to tackle any situation you are required to light. It isn’t your standard book on lighting, with lighting setup after lighting setup, after lighting setup that if you don’t set it up in the same ways described, you won’t get the same result and still left wondering why. The book answers that why, through helping you understand how light interacts with all the surfaces you will ever have to light metallic, glass, liquids, non-reflective surfaces as well as those tricky situations of  black subject on black background and white subject on white background and to top it off a whole chapter dedicated to portraits! This is the only book you will ever need on lighting. Period.     

Digital photography wouldn’t be complete without a stop in the old digital darkroom whether you like it or not. By the end of working your way through Photoshop CS6: Essential Skills by Mark Galer [link] and all the goodies packed onto the accompanying DVD you’ll never find yourself in the RSS feed of Photoshop Disasters………hopefully. Having said that checkout the RSS feed of Photoshop Disasters [link] there are some shockers. If Scott Kelby [link] didn’t have his own Photoshop-how-to book to pimp, he would fully endorse this solid undertaking in pixel pushing.  






God Bless Dane Sanders’ [link] cotton socks for penning Fast Track Photographer with Richard Bolles[link] and Fast Track Photographer: Business Plan with David DeChemin [link] for three reasons; his Christian, as Yankee as they come and the knowledge contained within will help you form a solid base, from which to build your photographic/creative/videography/fusion business to come. The only down side is the tax, accounting and legal side of things differs a bit in Australia from the north American audience to whom it was aimed, so the ACMP better Business Bible is your go to for that stuff. The business plan walks you through step by step in the process and frankly I don’t mind a bit of spoon feeding from time to time.

Which brings me to the ACMP Better Business bible. Get it. Beg, borrow or download it from pirate bay, either way with it, you are armed with a condensed little book who’s contents will keep you on the right side of the law and operating well within the black. Armed with budgeting, accounting and tax advice as well as a whole litany of legal documents model releases, licensing/usage agreements et al, that you can use as is or bend to your own whim (pending further legal advice). 

If you are a gear nut, tech head that is peeping at every pixel, then look no further than Basic Photographic Processes and Materials by Nanette Salvaggio [link] . Spanning both the analogue and the digital realms of photography in all their scientific glory does make for heavy ready, so fine art photography students need not apply, least you want to enter the dark side of photography.  


If Photography (11th Edition) is part historical tome, then Photography: A Cultural History (3rd Edition) by Mary Warner Marien [link] is a bloody monolith. Hewn from the same stone but bigger and more encompassing in scale. This picks up the ends that were left by London, Upton and Stone solidifying them and highlighting a number that never dangled in the first place and segweying well into to Charlotte Cottons The Photograph as Contemporary Art.


I don’t really get art. Let alone photographic art. The Photograph as Contemporary Art by Charlotte Cotton [link] helped me get my head around it and all the genres from deadpan (surely people in animals mask are going to die a horrible horrible death soon?) to places between places (all that low-to-no-contrast-urban-landscapes that more often than not are vacant car parks). Though as Darth Vader found the dark side is hard to let go of but in doing so he got to come back as a ghost (who’s original ghost was digitally replaced, after the technology became good enough to do so (or something like that I imagine)) which is kind of cool I guess.     


If The Photograph as Contemporary Art helped me understand photographic art, $12 million Stuffed Shark: The Curious Economics of Contemporary Art by Don Thompson [link] helped me understand why Gursky’s Rhine II made a cool $4.3 million. If you didn’t already hate Damian Hirst [link], this book will probably give you five more reasons.      

 
It wasn’t only a few years ago that Facebook pages for photographers were the domain of moms with a camera and shoot and burn fauxtographers, poo pooed upon by anyone who would dare to call themselves professional firm in the security of their Wordpress styled blog. Oh how times have changed. Social media is here to stay The Digital Handshake: Seven Proven Strategies to grow your business by Paul Chaney [link] will help ensure that nobody is stealing your cheese and grow your business. Detailing a brief history of networking, Search engine optimisation, then proposing seven strategies to grow your business including blogs, e-mail news letters, microblogs (twitter), Social networks (Facebook, Linkin,)  online video (YouTube, Vimeo) podcasting and multimedia news releases. Always remember it's not the quanity of viewers it's the qaulity.         

Short of having Sally Brownbill [link] working her magic on your hodge podge pile of images that somewhat resembles a folio, Designing a Digital Portfolio (2nd Edition) by Cynthia Baron [link] is probably the next best thing. It goes through the whole process of what people in the industry look for in folios to what is the best kind of folio to use based on the people you are trying to target, to how to select your images, ordering, flow, layout design and then how it is finally all packaged and presented. whilst there are no tutorials on Indesign or Photoshop this is more of the grandmaster approach big on concept, not so much the nitty gritty of which other books would be better served in doing so. Peppered throughout are example folios from some of the best in the graphic design /photographic/creative industy giving you a signpost of where you need to be to really standout and shine. I’m looking forward to the third edition that no doubt will be looking into the use of novelty thumb drives and tablets as the second edition was published pre iPad and frankley there are just not enough novelty thumb drives [link] .    

So there it is. What do people think? What would you add to the list and why?

Monday, 11 March 2013

EXHIBITION: PEACE - by Degree South Collective


ashley gilbertson, occupy NY, zuccotti park, edgar cancinos, degree south, monash gallery of art
Photo: Ashley Gilbertson - occupy Wall Street demonstrator Edgar Cancinos 17 of Elmhurst, Queens, NY meditates in Zuccotti Park on November 16, 2011.

What do you get when you put some of Australia's most globetrotting, battle scarred and talented photojournalist work into a single, well lit space for patrons to peruse at their leisure? Probably something not too dissimilar to PEACE by the Degree South [link] collective, currently showing at The Monash Gallery of Art [link], in Melbourne, Australia.  

If the names Michael Coyne, Stephen Dupont, Tim Page, Ben Bohane, Jack Picone, Ashley Gilbertson and the late Sean Flynn don't ring a bell, then all the more reason to attend.

PEACE runs from the 7th of Febuary until the 28th of April.

Full details can be found here [link]. 

Thursday, 7 February 2013

TUTORIAL: If I Had to Start Today talk by Zack Arias


Zack Arias [link] is one of those guys I have a lot of time for and for good reasons. Like any good mentor he doesn't sugar coat things, tells you what you don't want to hear but need to and allows you to learn from their mistakes the easy way rather than the hard way.

If you wanted a starting point to thinking about starting up a photography business then contained within this talk there are some great guidelines.

In summary

  1. Get an accountant!!! 
  2. Know your numbers (figure out the cost of doing business)
  3. There is good debt and bad debt avoid bad debt. Bad debt is that lens or body that you don't really need but would like to have etc. 
  4. Get a basic, simple website (wordpress template)
  5. Find your niche/market (research, research, research) 
  6. Find your referral base (find the people that can connect you with people who would buy your work) 
  7. Get invovled in your local community (making meaningful relationships) 
  8. Hustle (get off xbox, photography forum, internet) shoot new work,  
  9. Out source what you need to (focus on the stuff you do well and then outsource the stuff you suck at)

Sunday, 23 December 2012

COMICAL: The Vendor Client Relationship - in real world situations by Scofield Editorial


 
Comically sad but cuts to the truth of the pricing matter. As much as photography buyers would wish to believe they live in the heart of the Huangpu District in Shanghai where price haggling down  to 1/10 of the original asking price is la mode de jour, they don't. Haters gonna hate. This little video is the silver bullet of passive aggressive explanation techniques to pass onto over zealous rock bottom price sensitive consumers of photography, in the wake of a requests for rock bottom prices, of said price sensitive consumers. Much like the cheery Who Moved My Cheese [link] by Dr Spencer Johnston the harbinger of retrenchment of entry level subordinates office workers by mid level executives the world over, sugarcoating the harsh realities of a globalised capitalist society, in a 96 page palatable pill. which in itself segways well into the whole fusion era we as photographer/(unless you want to wonder where your cheese went) cinematographer, although I'll leave that kettle of fish for another post.
 
One way of going about pricing could be to have a set list of cost which who are up front about and also are attached to any quote so people can see where all the cost are coming from so it doesn't just look like you are plucking arbitrary sums out of the ether.  
 

Thursday, 6 December 2012

COMICAL: Shutterbugs web series


The web series chronicles an Aussie outfit of photographers (and videographer) trying to make it big in Melbourne town (the premise to this thesis is somewhat flawed from the beginning. I'd be moving to Brooklyn instead). Hopefully they can follow in the successful footsteps on the amazing (I never use the word amazing lighty, less so the word kitsch) The Guild [link] written by and starring the adorable Felica Day [link]    .Did I mention she was adorable? 

Hopefully they can get some funding and get season 2 up and running in the new year.

Also watch the guild it didn't win a swag of awards for nothing. did I mention Felica day is adorable?

EXHIBITION: Fresh 12 by PSC graduating class at Yarra Sculpture Gallery

man made, jordan, bolleen, PSC, Photographic studies college, melbourne, victoria Australia, photography,exhibition, art, architecture, abstract, graphic, fresh 12
Man Made by Jordan Bolleen [link]


Outside of RMIT (showing my bias here) The Photographic Studies College (PSC) [link] has the best photography program running, as such the quality of the work is right up there. With 19 graduates, covering a wide range of subjects and genres, there is something for almost everyone.


Details are below:


Opening Night: Friday 23rd of November
                Time: 6pm - 9pm
          Location: Yarra Sculpture Gallery ~ 117 Vere Street, Abbotsford

Runs from the 23rd until the 9th of December

For the full details and bios of all the graduates checkout the PSC website [link]

EXHIBITION: We're having a show at Bronek's studio featuring graduate RMIT BA(photography) students at Bakehouse Studio

IsaBella Capezio, Mul Chandra, James Jordan, Gina Nero,  Sarah Pannell,   Madz Rehorek,  Shadi Sabet,  Jinyao Yuan, RMIT, photography, groupshow, BA(photography), bronek, bronek kozka, bakehouse, bakehouse studio, collingwood, melbourne, Australia, exhibition, art,


Several very talented and recent RMIT graduates of the BA(Photography) program are having a artistic shindig of sorts down at Bronek Kozka's  Studio.  Opening night is the 13th of December and the beer of unknown origin will be flowing.

The line up includes:

IsaBella Capezio
Mul Chandra
James Jordan
Gina Nero
Sarah Pannell
Madz Rehorek
Shadi Sabet
Jinyao Yuan

Checkout the details here:
Opening Night: 13th of December
                Time: 6pm - 9pm
          Location: Bakehouse Studios ~ 2/133-135 Johnston St, Collingwood

For full details checkout the Facebook page [link]